Category Archives: Online Marketing

Online Marketing 2009 Plan

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So a new year is upon us and another year to try make some progress online. Although the world is ending, it’s always a good time for online marketing (keep telling yourself that). I have chosen a few products to buy in 2009 from which I hope to learn a few neat tricks. These are:

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Using Google PPC to dominate your competitor domains

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When people are looking for a specific website, instead of typing the domain into the URL bar of the browser, they will often type it straight into the search engine. They do this because they know most of the time the website domain they’re looking for will show up as the first result and they’ll simply have to click on it to go to the website.

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The 80 – 20 rule and how to organise your list for it

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The 80-20 rule is the Pareto Principle. The law states that, for many events, roughly 80% of the effects come from 20% of the causes.
This rule is cited under a host of different guises. I recently heard a lot about it at an NLP seminar I attended where a successful entrepreneur said he outsourced all the things he wasn’t great at and concentrated on the rest. His profits shot up.

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11850 crimes against comedy

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You should never give out about people willing to try something new, something a little cutting edge, something that people may just not be ready for and therefore just don’t get it.

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Create your own Online Marketing Magazine

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One of the main problems in online marketing is keeping up with all the information out there. It is a little overwhelming. I used to try read all of it. I quickly realised this was not only pointless but anyone who is actually good at online marketing is out there putting actual work in and not spending every hour reading content. Too much reading can leave you with too many ideas and not enough hours for real work. Now there is a solution

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