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Cross Domain Duplicate Content – New Google Webmaster tool Alert

November 2, 2011

For anyone has been involved in international SEO the issue of cross domain duplicate content is quite a big one. Well now Google have introduced a new alert in Google Webmaster tools to alert you when they don’t show a URL because it has been duplicated elsewhere. At the moment a webmaster can resolve some [...]

Google now indexing Facebook Comments

November 1, 2011

There were a couple of interesting posts on Facebook comments this morning that are worth taking note of. It appears as if Google are now indexing Facebook comments even though they are behind Jscript. The full story is available here at Labnol.org. If you visit that post and look at the Facebook comments, you can [...]

5 Ways to Spot a Rubbish SEO Agency – How to Choose an SEO Agency

October 27, 2011

If we follow the pareto principle, then either 80% of the SEO agencies that exist are rubbish or 80% of them are quality. I think we all know, it’s probably somewhere on the average to rubbish scale. Unfortunately there is a low barrier to entry within the SEO industry and a lot of the agencies you come [...]

5 Best Resources to get Started with Inbound Marketing

October 26, 2011
inbound marketing overview

If you have been hearing all this chatter about inbound marketing, you might be be thinking “I need to figure out what this is all about”. Well here are 5 inbound marketing resources that will get you up to speed in no time at all, simply block out a couple of days and get your [...]

Google hiding Organic Keyword Data – What are they smoking ?

October 24, 2011

Being a Google fan boy doesn’t cloud my judgement when it comes to all things Google. A lot of what Google does is awesome, some of it is average and a fraction of it is awful. Recently Google made a change around how organic data is captured that is truly awful and makes no sense. [...]

Is Content King Again for your SEO Strategy ?

October 19, 2011

Content is king again and there is an endless supply of great reasons why content is the life blood of any successful SEO campaign. Why content is king for SEO appears straight forward, great content will keep you free from panda’s clutches, it helps earn you social kudos that may influence ranking and it’s a great way [...]

4 tools to help measure your Social Media Efforts : Social Media Analytics

October 15, 2011

Social media analytics is a big deal and companies like Google seem to be working towards an all encompassing solution. Back in June 3rd 2011, Google bought PostRank. PostRank helps track social engagement with your content in real time. This week Google has snapped up SocialGrapple, which is another social media analytics tool, focused on [...]

How to be SMART about creating SEO Goals for your Clients

October 12, 2011

One of the best ways to set yourself apart from other consultants, agencies working in the SEO industry is to sit down with your client and set measurable goals. Provide them with a map to those goals, in a way the can understand and then be transparent on how those goals can be achieved. This [...]

How Google Analytics Multi-Channel Funnels help to shape our Marketing

October 10, 2011
Travel Sources Used

As digital marketing strategies evolve and begin to include more and more vehicles i.e. PPC, SEO, Remarketing, Social etc we need to get a full understanding of just how important each vehicle is in the consumer buying cycle. Up until now we have rolled out campaigns, analysed (mostly using Google analytics) and then modified based on our [...]

Google Analytics Early Xmas Present – Real Time Analytics Now Live

October 7, 2011
Google Analytics Real Time Overview

I mentioned a couple of days ago Google were launching a beta version of real time analytics this week, well most people should have access to it this morning, and it’s kinda awesome. The core dashboard gives you a quick snapshot of activity on your site: You can take a look at what people are [...]

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