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An Inbound Marketing Case Study

May 2, 2012

I haven’t had a chance to blog much recently even though there are a LOT of things going on in the world of SEO. It’s pretty crazy right now. But this isn’t a proper blog post, I just wanted to flag a post I recently put live over on SEOMoz. It’s a detailed case study [...]

Blog Networks take a Kicking from Google – 3 Things to Know

March 27, 2012

It appears Google is taking aim at the long list of blog networks that have sprung up over the past couple of years. Some of the biggest names like Build My Rank have even been shut down. Some of the other names to get hit (according to the IM world) include SEOLinkMonster, High PR Society, [...]

4 Tips for Improving your Paid Advertising with a great Inbound Marketing Strategy

March 19, 2012

There is a lot of great discussion taking place at the moment around the term “inbound marketing” and what it entails. I have talked previously on inbound marketing vs traditional SEO and recently presented an inbound marketing case study in London based on results we had generated using these tactics. During the recent discussion on SEOMoz, Ian Lurie made a [...]

How to Promote and Build Links to your Great Content

February 17, 2012

The following is a guest post from Jason Acidre who you should definitly follow via his blog Kaiserthesage and on twitter @jasonacidre Content marketing has been one of the most powerful marketing strategies over the past years and an approach that’s somehow getting more favorable for search engines in seeding great from crap content over [...]

Traditional SEO vs Inbound Marketing – How to Scale your Business Fast

February 7, 2012

The growth of inbound marketing and recent Google changes have lead to a lot of changes for SEO over the past year. When people like Rand Fishkin start to use the word “inbound marketing” over “SEO” when describing their work, it does seem like the role of SEO is rapidly changing. The expectations of what a traditional [...]

Google + What you Need to Know and 25 Inbound Marketing Experts to Circle

January 23, 2012

Google+ is increasingly becoming a social network that brands need to take notice off. Google look to be putting all their eggs into the Google+ basket and are playing to win. From aggressively rolling out new features to making Google+ part of their other properties, it seems the new kid on the block is here [...]

Link Wheels – The Complete Guide to Creating a Killer Link Wheel

January 12, 2012

Link Wheels have been around for quite some time. It probably seems odd for anyone to do a post about something as old hat as link wheels when Google have just announced the next stage of social search, Search Plus your World. But there are some markets where the old ways still work. This post [...]

What Should an SEO and Inbound Marketing Strategy Consist of in 2012

January 2, 2012

The world of online marketing changes at a crazy speed. Every month brings another thousand blog posts on new strategies you need to consider, changes to Google that may wipe out your business or an SEO prophet claiming they know what you need to be doing right now. 2011 was no different. In fact, it [...]

Google+ Brand Pages – Are We Using Them Correctly?

December 11, 2011
Thumbnail image for Google+ Brand Pages – Are We Using Them Correctly? Google+ Content

At this stage the majority of us have a good understanding of Google+ brand pages and the advantages they could have. Many of the initial benefits are were pretty much expected aside a few cool new features like circles and of course the Hangouts. At this early stage we are still learning and discovering how best to [...]

3 Advanced WordPress Plugins for SEO Super Powers – (Power 2: Link Building)

November 22, 2011

If I could tell you one secret from my SEO ventures so far, it’s half the nice, glossy, outreach, super advanced link building shit that people write about is not what gets sites to number one in Google. Plus most of the people churning out these posts are not implementing half the stuff they talk [...]

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